Celebrating Greenlee: How the Greenlee Tourism Association is Elevating Our Community
Greenlee County is a hidden gem of natural beauty, rugged history, and vibrant small-town culture—and at the heart of sharing that charm with the world is the Greenlee Tourism Association (GTA). This local nonprofit organization is dedicated to strengthening the county’s economy and community by promoting Greenlee as a welcoming, memorable destination for visitors and residents alike. (visitgreenleecounty.com)
Founded on the belief that tourism can benefit everyone in the region, the GTA works with businesses, nonprofits, local leaders, and volunteers to celebrate and showcase what makes Greenlee special. Its mission is built on several core goals: representing the interests of all areas of the county, creating business and promotional opportunities, generating market awareness, and sharing Greenlee’s natural and cultural resources with a global audience. (visitgreenleecounty.com)
One way the GTA fulfills this mission is by supporting local events and festivals that bring people together and draw visitors from near and far. Through the Discover Greenlee newsletter and coordinated social outreach, community calendars highlight celebrations like the Clifton Merchants Market, seasonal festivals, and other signature gatherings that showcase local talent and business offerings. (visitgreenleecounty.com)
A notable recent initiative is the launch of the Greenlee Marketplace, an online platform where local artisans and small businesses can sell their products directly to consumers. This marketplace connects buyers with unique, locally made goods—from handcrafted jewelry and art to one-of-a-kind specialty items—and helps support the livelihoods of Greenlee’s creators. A portion of every sale benefits community initiatives, reinforcing tourism’s role in local prosperity. (visitgreenleecounty.com)
Membership in the GTA offers tangible value for local stakeholders. Members gain visibility through event promotion, newsletter features, social media exposure, and networking opportunities with other business leaders and community advocates. Monthly meetings provide a forum for collaboration, idea sharing, and participation in decisions that shape tourism strategy and community events. (visitgreenleecounty.com)
Beyond promotion and economic development, the GTA actively encourages community involvement. Whether through volunteer efforts, event sponsorship, or creative contests—like past video initiatives highlighting what makes Greenlee unique—the association invites residents and visitors alike to celebrate their connection to this remarkable county. (gilavalleycentral.net)
Looking ahead, the GTA continues to plan new projects and experiences for 2026, aiming to expand tourism infrastructure, support local partners, and amplify Greenlee County’s appeal as a year-round destination. (visitgreenleecounty.com)
For those who live here, work here, or simply visit, the Greenlee Tourism Association provides a unifying vision: to promote community pride, support local enterprise, and share the story of Greenlee with the world.